WXUR, known as 92.7 The Drive, is a rock station licensed to Herkimer and serving Utica and the Mohawk Valley in central New York. It describes itself as the area's locally owned and operated FM rock station, and it is owned by Arjuna Broadcasting, with some programming from Westwood One. The station signed on in 1986 as WYUT-FM and has gone through oldies, active rock, classic hits and adult rock formats before settling on rock under The Drive name. It is a fixture of local events, broadcasting along the course of Utica's Boilermaker road race for two decades.